Turn renters into shareholders. Cut turnover by 50%.
Tenants who own a piece of the building don't leave. Rung enables your renters to acquire fractional equity in your property alongside their rent — boosting renewals to 80%+, extending tenancies, and cutting costly turnover.
Turnover is the most expensive line item you don't budget for.
Every move-out is weeks of vacancy, a make-ready bill, leasing fees, and a stranger in the unit. Rung gives your tenants the one reason to stay that no amenity can match: a growing stake in the place they already live.
Three steps to a building that keeps its tenants
Become a Partner building
Join the partner program and we set your building up on LandTrustX — quick to do, with no entity, deed, or lender changes needed. You keep control throughout.
We tell your residents
Through Rung's marketing system, your tenants learn they can start earning ownership in the building they already live in — in the app, by email, and with ready-to-share materials. They opt in; nothing changes about how they pay rent.
Watch retention climb
Renters with equity renew, pay on time, and treat the place like it's theirs — because part of it is. Add an optional Landlord Match to accelerate it.
Better tenants. Fresh liquidity. Zero risk to try.
Lower turnover
Resident-equity communities see 80%+ renewals against a ~50% national average. A tenant with a stake in your building renews instead of shopping around — fewer vacancies, make-readies, and leasing fees.
Fresh equity liquidity
When residents buy micro-equity in your building, you receive the share cash — new liquidity without a refinance, a sale, or new debt.
On-time rent
Owners who rent pay on time: under 1.8% delinquency in resident-equity communities. Fewer late notices and a steadier month-to-month cash flow.
1 year completely free
Zero implementation fees and $0 per-door charges for your first 12 months. Prove it on your own building before you pay a dollar.
Landlord Match: the 401(k) match, for rent.
Choose to match a percentage of your tenants' contributions with bonus shares from your own stake. It's a real cost — and it buys renewals, on-time rent, and a listing that funds. Like an employer match: you spend a little ownership to keep the people worth keeping.
↳ Fully optional. You set the match. Subject to LandTrustX review.
You stay in control. Every time.
You stay in control
Nothing about how you run your building changes — management, rents, upgrades, when to sell. Those decisions stay yours.
Easy setup, nothing to restructure
Get set up quickly with no entity, deed, or lender changes needed. Ownership is issued and documented through LandTrustX.
Keep your payment setup
Residents keep paying rent exactly the way they do today, through your existing system. Nothing changes about how or where rent is collected.
See if your building qualifies
Five quick questions. No commitment, no refinance, nothing to sign today.
You're on the partner list.
Expect a note from us with how a Rung partnership would work for your building — what you'd list, what your tenants would see, and what it does to your turnover.
Back to topThe things you're weighing
No. Setup is straightforward and requires no entity, deed, or lender changes. You keep control of the building and every key decision — residents become minority stakeholders, not co-managers.
Your first 12 months are free — no implementation fees, no per-door charges, no refinance, no new debt, and no obligation. A Landlord Match is completely optional; you decide whether to offer one and how much.
Yes. Ownership is issued and documented through LandTrustX under applicable securities rules. It's real, documented ownership — not a rewards scheme or a token.
No — it's entirely voluntary and opt-in for them. Many participate because they build real property equity alongside their rent without moving. The ones who do are the ones who renew.
Their shares are theirs. A departing resident can keep holding their stake, or sell it through LandTrustX's built-in liquidity — you never have to buy anyone out, and there are no buyback fees. Nothing about your ownership or control changes when a tenant moves on.
Your tenants get first priority on your building, and the wider Rung marketplace can absorb the rest — so your listing isn't dependent on 100% tenant adoption to fund.
Your tenants are already paying.
Let them buy in.
Join the partner list and be first when Rung opens in your market.
Become a partner buildingNot an owner — a renter?
Build real property equity while you rent, one rung at a time.